“Live for your goals without your goals controlling your life.” Reading that quote, you may find yourself a little baffled. You ask yourself, “How can I think BIG, set goals, and pursue them without giving into them?” Impossible. No. It’s far from impossible. It’s necessary. While on the surface there appears conflict between pursuing goals […]

Inspiration. Motivation. Optimism. All good things, right? Well, yes and no. While all three can be essential to moving forward, especially for those that are entrepreneurial-minded, it’s equally or more important to be aware that inspiration overload without a solid foundation, i.e., an actual plan for success, can be dangerous. I guess I should say […]

The real you. The authentic you. We are commonly told to be authentic in business today. Especially for those who are entrepreneurial, small business owners and creative warriors, we are told that being authentic is the only real way to create trusting and lasting relationships. And it’s true. In fact, more important than knowing what […]

In order to stand out in the competitive world of business today, we must develop ways to communicate our ideas and draw attention to our products and services, while at the same time, walk a very delicate balance of not coming on too strong. If potential customers feel like you are coming AT them, they […]