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9: Selling Luxury with Tom Marchant: Luxury Travel and the Art of Anticipation
Introduction Luxury travel isn’t just about impressive amenities and thread counts. It’s first and foremost about feelings. In this episode, I sit down with Tom Marchant , co-founder of Black Tomato , the award-winning travel company known for designing emotionally rich, highly personalized journeys. We unpack a “feelings-first” approach, why anticipation is a core luxury element, and how thoughtful access and curiosity transform trips and customer relationships into lifelong
Jeffrey Shaw
2 min read


Selling Luxury with Gaëlle Devins: Where Flow Leadership Meets Humanity
Introduction In this episode of Selling Luxury , I have a delightful conversation with Gaëlle Devins , Chief Customer Officer and Executive Board Member at Breitling , executive coach, consultant, and author of Flow Leadership: Unleash the Power of People, Purpose and Performance . Known for her warm, human approach to leadership, Gaelle shares how vulnerability, purpose, and genuine care can elevate performance, especially necessary in luxury, where expectations are sky-high
Jeffrey Shaw
2 min read


7: Selling Luxury with Ben Voyer: Inside the Mind of the Modern Luxury Buyer
Introduction In this episode of Selling Luxury , we explore the psychology of affluent buyers through a research-based lens with behavioral scientist Professor Ben Voyer , chairholder of the Cartier Turning Points Research Chair at ESCP Business School and the London School of Economics. Ben offers a rare blend of academic understanding and real-world insight into how identity, self-perception, and culture influence luxury buying behavior. Our conversation bridges the worlds 
Jeffrey Shaw
1 min read


Selling Luxury with Jonathan Siboni: When Data Meets Desire and Insight Becomes Seduction
Introduction In this episode of Selling Luxury , I sit down in person with Jonathan Siboni, Founder and CEO of Luxurynsight, at their Paris-based offices, to explore how data and emotion coexist in shaping today’s most successful luxury brands. While my work centers on emotional behavior and human insight, Jonathan's focus is on using data for brand direction, helping luxury companies navigate uncertainty, predict trends, and turn intuition into action. We discuss how data en
Jeffrey Shaw
1 min read


Selling Luxury with Elizabeth Solaru: Diversity Lessons Luxury Brands Can’t Afford to Ignore
Introduction In this episode of Selling Luxury , I welcome Elizabeth Solaru, CEO of Elizabeth’s Cake Emporium and founder of the...
Jeffrey Shaw
1 min read


4: Selling Luxury with Tom Chapman: Creating the Impossible Luxury Experience Online
Introduction ABASK has achieved what most considered impossible: a truly luxurious experience, entirely online. In this episode, I speak...
Jeffrey Shaw
2 min read


3: Selling Luxury with Neen James: Elevating Through Exceptional Experiences
Introduction In this episode of Selling Luxury , I sit down with client experience expert, leadership strategist, and keynote speaker...
Jeffrey Shaw
1 min read


2: Selling Luxury with François Van Aal: The Long Game in Champagne
Introduction In the heart of Reims, France, the capital of Champagne, I sat down with François Van Aal, President of the historic Maison...
Jeffrey Shaw
1 min read


1: Selling Luxury: The Premier Episode
Introduction Welcome to Selling Luxury . For more than 40 years, I’ve had the privilege of working with some of the most affluent people...
Jeffrey Shaw
1 min read
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