Brand Message Matters
How To Attract Your Ideal Customers
Are you wasting time trying to satisfy some customers that will never be satisfied?
Learn to attract your ideal customers who already value what you do.
A portrait photographer turned speaker?
It’s the most common question I’m asked. It makes perfect sense to me.
The process of creating a portrait and a brand message are remarkably similar. First, you get to deeply know the subject whether that’s the person being photographed or the ideal customer. You capture their essence in a portrait or brand message and put it on display. The portrait or brand message creates a connection to others.
LINGO is a branding strategy to make a company’s ideal customers feel seen.
So actually…..who better to demonstrate this than a portrait photographer?
“Jeffrey Shaw was the #1 rated speaker (out of 15) at our ProfitCon 2018 event. You have a powerful message, Mr. Shaw!”
Keynote speaker, author of Profit First, Clockwork, Pumpkin Plan and others
Creative Warriors is a community of purpose-driven entrepreneurs and creative small business owners. Brave souls taking the road less traveled, forging our way through the world creating businesses marketing ourselves and our talents. Business coach, entrepreneur and warrior himself, Jeffrey Shaw, interviews leading authors, successful entrepreneurs, and well known creatives and artists, who will offer you inspiration and best business practices that you can apply directly in your life and business.
J. SHERMAN –
“As a marketing manager for some of the world’s most innovative companies, I have found Jeffrey Shaw’s Creative Warriors Podcast to be filled with valuable insights.”