Blog

What’s the best marketing method for any business? It’s creating a remarkable customer experience. An experience that stands out from the...

Best practices don’t always work for marketing. If you want to stand out and get noticed, don’t keep doing what everyone else is doing....

It's one thing to be productive. It's quite another thing to be productive and work in a way that is most natural to who you are. Many...

There’s a gap between what you want to tell your potential customers or audience and what they need to hear. Tamsen Webster is here to...

When I moved to Miami, I was so struck by these majestic trees. The banyan tree. Struck not just by its beauty, but by its brilliance to...

Public speaking can be a huge stretch for most of us. Choosing to play it small isn't the best way to get your message out there. That's...

Many people talk about job transition, going from one job to another, or from a corporate job to being self-employed. But we...

Pamela Slim is here to talk about her new book, The Widest Net. This is such a timely episode because it’s all about a step-by-step...

Don't get me wrong. I love Ben & Jerry's. But I do blame them for this ONE thing. In this episode I offer a strategy to solve the problem...

The idea of getting more business through social media is pretty standard, but statistics show that 87% of social media users do not get...

There's a wonderful opportunity at hand for self-employed and small businesses to raise the bar and stand out as a better choice for...

Different articles and statistics floating around say it costs 5% to 25% more to get a new customer than to retain an existing customer....

There are many terms we tend to call ourselves. Entrepreneurs, solopreneurs, small business, freelancers. Self-employed seems to be one...

Thinking about the customer experience is a huge part of building a successful business and brand. Sean and Thora Dowdell were able to...

One of the greatest brand taglines of all time is Because You're Worth It by L'Oreal. I love their attempt to get customers to feel their...

Being more productive is a common business goal. We want to get the right things done that will move us forward with our plans. There’s...

Most of us are thrilled to have repeat customers, but how do we turn those repeat customers into loyal customers? Loyal customers that...

There are plenty of typical characteristics of success--resiliency, determination, discipline, curiosity, growth mindset, etc. I try to...

Many of us spend so much time being busy but not accomplishing the things that are most important. Others set goals and spend too much...

You know how people often say we are more afraid of success than we are of failure? While there's some truth to that, the bigger issue is...