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894: A State of Being Better Than In The Zone or In Flow
We often think of being in the zone or being in flow as optimal states. While those are certainly great states to be in, I'd like to...
Jeffrey Shaw
2 min read


893: Cassie Petrey – Building Your Brand Image Like a Celebrity
I've often said that recognition is a strategy, not a destination. Few of us want to be stars or celebrities, but smart marketers today...
Jeffrey Shaw
3 min read


892: Entrepreneurs and Intuition
Sometimes we know we're special and sometimes we feel like the odd ones in a crazy world. In this episode, I share some scientific PROOF...
Jeffrey Shaw
2 min read


891: Caleb O’Dowd – Creating Offers That Are Hard to Refuse: Multi-Channel Marketing
Generally speaking, the listeners of my show – my coaching clients, and the students of the Self-Employed Business Institute – tend to be...
Jeffrey Shaw
3 min read


890: Ever Wonder If This Time Will Really Be Different?
In our attempts to reinvent ourselves, reposition our messaging, or work through the next iteration of our businesses, we can have...
Jeffrey Shaw
2 min read


889: Joey Coleman – Navigating the Mindset of an Employer
One of the things we self-employed business owners are often unprepared for is being an employer. The independent attributes that make...
Jeffrey Shaw
3 min read


888: Less Obvious Lessons Learned From Big Companies
What we, as small businesses, can learn from big companies has nothing to do with mimicking them in any way. But what is important to...
Jeffrey Shaw
2 min read


887: Sylvie di Giusto – Fair Advantage: Discover Your Authentic Personal Brand
I truly believe that one of our greatest responsibilities as service providers is to let the world know how we can serve them. Too often,...
Jeffrey Shaw
3 min read


886: Be a Beast in Your Business
Sometimes you're just not sure if it's a compliment or not. I've always assumed being called a beast in business was a compliment but on...
Jeffrey Shaw
2 min read


885: Stacy Ennis – Location Independence: Finding Adventure and Creating a Sense of Belonging
What's the number one reason anyone becomes self-employed? Freedom. Independence. Is it possible for everyone to work and live anywhere...
Jeffrey Shaw
3 min read


884: Michael Bungay Stanier – How to Build the Best Possible Working Relationships
Being such freedom-seekers, self-employed business owners often aren't prepared to be an employer, but we can find ourselves in that role...
Jeffrey Shaw
3 min read


883: Look, Now You're an Employer!
We are often ill-prepared to be an employer when we set out to create and run our own business. In this episode, I share some of the many...
Jeffrey Shaw
2 min read


882: Natalie Franke – Community in Self-Employment: Uniting as Independent Business Owners
It's built into my sign off that, “you may be in business for yourself, but you're not in business by yourself.” You are not alone....
Jeffrey Shaw
3 min read


881: Why You Want To Stop Working On Your Business
We all know the typical advice. "Work ON your business more than IN your business." That's good advice to a degree. In this episode I...
Jeffrey Shaw
2 min read


880: Grant Baldwin – Mastering the Art of Expert Speaking
One of the biggest mindset shifts I experienced was at a time when I felt like I had my feet in several different industries and went to...
Jeffrey Shaw
3 min read


879: How To Manage Moments of Discouragement
Ever feel discouraged? Ever wonder if "this time", this latest attempt of whatever it is you're trying to do, is really going to turn out...
Jeffrey Shaw
2 min read


878: Cara Brookins – Getting Unstuck: The Psychology of How-To Videos
I think there are times in life when we're stuck and we don’t even know it, and of course, there are times in life we know we're stuck....
Jeffrey Shaw
3 min read


877: Marc Champagne – Personal Socrates: Cultivating Mental Fitness for Success
I often refer to myself as a wisdom junkie. I love a good quote or pearl of wisdom, and it never ceases to amaze me how one thing, one...
Jeffrey Shaw
3 min read


876: How To Create Opportunities (and Money) Any Day, Any Time
I've been hearing a fair amount of scarcity money mindset lately so I offer a couple of solutions to turn that truck around. It's not...
Jeffrey Shaw
2 min read


875: Carole Mahoney – Buyer First: The Power of Collaborative Selling
“Before we can have a customer, we must first have a buyer.” That is one of my favorite lines from the book we’re going to discuss today....
Jeffrey Shaw
3 min read
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