Dan Gingiss - Be an Experience Maker To Grow Your Business
What’s the best marketing method for any business? It’s creating a remarkable customer experience. An experience that stands out from the...
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Jeffrey Shaw
- 3 min
Mike Michalowicz - Get Different to Get Noticed
Best practices don’t always work for marketing. If you want to stand out and get noticed, don’t keep doing what everyone else is doing....
Jeffrey Shaw
- 2 min
Be Your Most Productive Self Being True To Yourself
It's one thing to be productive. It's quite another thing to be productive and work in a way that is most natural to who you are. Many...
Jeffrey Shaw
- 3 min
Tamsen Webster - Finding Your Red Thread to Make Your Big Ideas Irresistible
There’s a gap between what you want to tell your potential customers or audience and what they need to hear. Tamsen Webster is here to...
Jeffrey Shaw
- 2 min
Coaching Break - Be Like a Banyan Tree
When I moved to Miami, I was so struck by these majestic trees. The banyan tree. Struck not just by its beauty, but by its brilliance to...
Jeffrey Shaw
- 3 min
Linda Ugelow - Overcome the Anxiety of Public Speaking and Realize Your Dreams
Public speaking can be a huge stretch for most of us. Choosing to play it small isn't the best way to get your message out there. That's...
Jeffrey Shaw
- 2 min
Self-Employed Transition: Where You Are and Where You Want To Go
Many people talk about job transition, going from one job to another, or from a corporate job to being self-employed. But we...
Jeffrey Shaw
- 3 min
Pamela Slim - The Widest Net: Strategies to Expand Your Impact and Create More Meaning for Your Cust
Pamela Slim is here to talk about her new book, The Widest Net. This is such a timely episode because it’s all about a step-by-step...
Jeffrey Shaw
- 2 min
Blame It On Ben & Jerry's
Don't get me wrong. I love Ben & Jerry's. But I do blame them for this ONE thing. In this episode I offer a strategy to solve the problem...
Jeffrey Shaw
- 3 min
Kim Walsh Phillips - Social Media With a Direct Response ROI
The idea of getting more business through social media is pretty standard, but statistics show that 87% of social media users do not get...
Jeffrey Shaw
- 2 min
Coaching Break - Raising the Bar Being Self-Employed
There's a wonderful opportunity at hand for self-employed and small businesses to raise the bar and stand out as a better choice for...
Jeffrey Shaw
- 3 min
John Jantsch - The Ultimate Marketing Engine Is a Successful Customer
Different articles and statistics floating around say it costs 5% to 25% more to get a new customer than to retain an existing customer....
Jeffrey Shaw
- 2 min
Why It's Important To Say You're Self-Employed
There are many terms we tend to call ourselves. Entrepreneurs, solopreneurs, small business, freelancers. Self-employed seems to be one...
Jeffrey Shaw
- 3 min
Sean and Thora Dowdell - What You Can Learn from an Upscale Tattoo Studio
Thinking about the customer experience is a huge part of building a successful business and brand. Sean and Thora Dowdell were able to...
Jeffrey Shaw
- 2 min
It's Time to Know Your Worth
One of the greatest brand taglines of all time is Because You're Worth It by L'Oreal. I love their attempt to get customers to feel their...
Jeffrey Shaw
- 3 min
Don Khouri - How to Focus on the Right Things for Maximum Productivity
Being more productive is a common business goal. We want to get the right things done that will move us forward with our plans. There’s...
Jeffrey Shaw
- 3 min
Shep Hyken - The Difference Between a Marketing Program and a Loyalty Program
Most of us are thrilled to have repeat customers, but how do we turn those repeat customers into loyal customers? Loyal customers that...
Jeffrey Shaw
- 2 min
An Unusual Characteristic of Success
There are plenty of typical characteristics of success--resiliency, determination, discipline, curiosity, growth mindset, etc. I try to...
Jeffrey Shaw
- 3 min
Jim Huling - A Simple System to Get the Most Important Things Done
Many of us spend so much time being busy but not accomplishing the things that are most important. Others set goals and spend too much...
Jeffrey Shaw
- 2 min
The One Thing Left Undone
You know how people often say we are more afraid of success than we are of failure? While there's some truth to that, the bigger issue is...
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