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Jeffrey Shaw

896: Noah St. John – More than Money: The Path to a Seven-Figure Lifestyle


If you're like most people, when you hear the term “seven figures,” you probably immediately think of money. There's nothing wrong with that, except we don't hear as much about the holistic approach it takes to get there. This approach goes way beyond the hustle and focusing on the seven digits of money. In this episode, you're going to hear some of the most practical, down-to-earth, learned-from-real-life experience advice I've heard about not just a seven-figure income, but a seven-figure lifestyle. Today I'm joined by Dr. Noah St. John, the father of “Afformations,” who shares his unique method of using empowering questions to rewire the brain for success and happiness. We discuss the concept of the “familiar zone” and why breaking free from it is crucial for achieving success. Noah's practical strategies for overcoming limiting beliefs and increasing income will be incredibly beneficial for any self-employed business owners seeking a balanced and fulfilled lifestyle.

Dr. Noah St. John is known as “The Father of AFFORMATIONS” and “The Mental Health Coach to The Stars.” He's the author of 18 books including his newest book, The 7-Figure Life: How to Leverage The 4 Focus Factors for More Wealth and Happiness. Working with Hollywood celebrities, 8-figure company CEOs, and professional athletes, Noah is famous for helping entrepreneurs make more in just 12 weeks than they made in the last 12 months, while winning their lives back.

And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.

Everything you need can all be found at jeffreyshaw.com.

Noah St. John, thank you so much for being here!


Remember, you might be in business FOR yourself but you are not in business BY yourself.

Be your best self. Be proud and keep changing the world.


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Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

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