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861: Mike Fata – Growth: Making Every Day the Best Day Ever

What does it really take to live an unconventional life - the life that we live as self-employed business owners? We’re going to explore that today with our guest, Mike Fata. Mike shares his inspiring journey of overcoming adversity and achieving success while prioritizing his mental and physical health. During our conversation, Mike delves into the topic of self-doubt and the difference between Impostor Syndrome and general self-doubts. He explains how self-doubt can hold us back and prevent us from achieving our full potential. Finally, we touch on the importance of being present and fully engaged in the moment, whether in business or in life. Mike reminds us that if we're constantly thinking about ‘the game’ while we're playing, we'll never truly be ‘good’ at the game. I know that my conversation with Mike Fata will give valuable insights into the mindset, habits, and strategies necessary for success in living an unconventional life as a self-employed business owner.

With over 25 years of experience in natural health, Mike Fata is an aspiring author, keynote speaker, and a mentor to entrepreneurs in the natural products industry. Mike co-founded Manitoba Harvest Hemp Foods in 1998 and served as its Chairman of the Board and CEO until 2016. He guided the company through a strategic sale to Tilray for $419 million in 2019. He completed his third nine-figure exit deal in February 2022 as Chairman of the Board of Sol Cuisine. Mike is currently the CEO of Fata & Associates, Chairman of the Board of Nuts For Cheese, and Global Growth Advisor for Mid-Day Squares. He is also a lifetime member and past chairman of the Canadian Health Food Association and Young Presidents Organization. When he's not busy with work, Mike enjoys homeschooling his children, organic farming, and coaching and mentoring entrepreneurs. In 2021 Mike launched, a free mass mentorship toolbox for CPG entrepreneurs. He hosts the Founder to Mentor podcast, which connects listeners with world-class founder mentors to inspire personal and professional growth. Mike’s new book Grow: 12 Unconventional Lessons for Becoming and Unstoppable Entrepreneur releases in March 2023.

And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don’t miss an episode.

Everything you need can all be found at

Mike Fata, thank you so much for being here!

Remember, you might be in business FOR yourself but you are not in business BY yourself.

Be your best self. Be proud and keep changing the world.

Guest Contact

Contact Jeffrey

Valuable complimentary resources to help you –

  • The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out!

  • Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that’s keeping you from having a thriving Self-Employed Ecosystem. You’ll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap.

  • Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO!

Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.


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